Penguin Random House
Marketing Associate at Harmony, Rodale, and Convergent Books
February 2025 - Present
Marketing Assistant at Knopf Doubleday Publishing Group
December 2023 - February 2025
Job Responsibilities
Work on title marketing campaigns, engaging readers and business partners.
Create social media content for retailers and authors’ channels.
Expand Knopf Doubleday’s influencer network and establish direct communication with its members.
Work with industry stakeholders as a direct assistant to the division’s SVP of Marketing.
Manage and oversee the KDPG budget.
A Gentleman’s Gentleman by TJ Alexander — On Sale on 3/11/25
Trans Brands Giveaway with Multiple Sponsors: Spectrum Outfitters, We Live In Truth Candles and Transfigure Print Co
This was my first experience securing brand partners for a title marketing campaign. I was so happy to work with three trans-owned and operated businesses.
About the Brands:
Spectrum Outfitters: The company was founded to provide a safe, affordable, and accessible binding option for queer people in the UK and Europe. Visit their US site here.
We L.I.T! is a Black Trans nonbinary candle company, affirming identities in a transformative way with one candle at a time. Visit their website here.
Transfigure Print Co: Transfigure is a trans-owned and operated screen-printing collective and retail shop based in Grand Rapids, MI, creating wearable goods and declaring and investing in support of the LGBTQ+ community. Visit their website here.
Outside of the items from the brands, we included a signed early copy by TJ Alexander and Character Cards of the main characters with illustrations from @haridraws. These cards were also in the finished swag mailing and pre-order campaign!
Photos of the Giveaway Site
Social Posts for A Gentleman’s Gentleman
Lifestyle Photography for @ireadvintage
Author & Brand Facebook Posts
